The Nissan Juke has partnered up with Funny or Die recently for an action packed social media viral experience.
It all centers around the “Juke Guy”, a guy in a sweet suit that rides around in a Juke taking on otherwise boring missions. The first spot, “donut action” showed the Juke Guy helping turn a normal status meeting donut run into an action packed adventure with turbo boosts, broken glass and monster truck-esque stunts.
You can view the video here:
Now, they took the commercial to a whole new level but partnering with Funny or Die. Fans of the Nissan Juke on Facebook can submit their mission to the “Mission Submission” and win a chance for the Juke Guy and Funny or Die film crew to show up at their door to complete the mission.
Here’s one of the videos here:
So what do you think? Smart idea for Nissan? Do you love it or hate it?