If you haven’t gotten all of your Christmas shopping done yet, enjoy the steady rain of blows that will be felled on your head when you go out tonight. Because it may be the busiest shopping night of the year.
This is not good news for the economy, though. This is a reinforcement that us consumers are either incredibly, incredibly lazy or just way too overprepared. They’re either killing people during Black Friday or hoarding away their effort until the day before Christmas so they can spend all of their money at once and pretend like they planned well. But stores are rolling out discounts and expecting you to come inside from the fire so you can compete with hundreds of other people to get the latest copy of Epic Mickey or an Xbox Kinect. Analysts are calling it ‘Fantastic Friday’, but hopefully, you won’t be waiting in line and yelling at a poor Target sales associate because they ran out of digital cameras.
And guess who’s doing most of the shopping on Christmas Eve? It’s us, men. We’re the ones packing the stores. Overall, holiday spending is predicted to reach 451.5 billion dollars this year, up 3.3 from last.
So are we recovering? Possibly. We’re mostly just lazy.
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