Comments on: Volvo Cross-Marketing With Twilight? http://www.manolith.com/2009/11/11/volvo-cross-marketing-with-twilight/ Man Guide Sat, 11 Feb 2012 10:27:16 -0800 http://wordpress.org/?v=2.9.2 hourly 1 By: Phunkle http://www.manolith.com/2009/11/11/volvo-cross-marketing-with-twilight/comment-page-1/#comment-11382 Phunkle Thu, 12 Nov 2009 19:27:22 +0000 http://www.manolith.com/?p=43822#comment-11382 I thought the same damn thing when I saw the add - WRONG demographic... Someone in Volvo marketing is about to lose his job. I just can't see pre-teens having the bank or the lust for Vovlo's kind of sexy. I thought the same damn thing when I saw the add – WRONG demographic… Someone in Volvo marketing is about to lose his job. I just can’t see pre-teens having the bank or the lust for Vovlo’s kind of sexy.

]]> By: Maggie http://www.manolith.com/2009/11/11/volvo-cross-marketing-with-twilight/comment-page-1/#comment-11379 Maggie Thu, 12 Nov 2009 18:55:49 +0000 http://www.manolith.com/?p=43822#comment-11379 Volvos, while far from sexy, have long been a mini-fetish of hipsters the world over. And Twilight, for all some would like to deny, is basically a Hipster movie in Tween clothing. I mean, fuck, Radiohead is on the soundtrack. And all that brooding? That's basically what all tweens & hipsters do. Really, it's a pretty ingenious match up. Volvos, while far from sexy, have long been a mini-fetish of hipsters the world over. And Twilight, for all some would like to deny, is basically a Hipster movie in Tween clothing. I mean, fuck, Radiohead is on the soundtrack. And all that brooding? That’s basically what all tweens & hipsters do.

Really, it’s a pretty ingenious match up.

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