USA Today has published an article discussing the rise of the low-cost airlines like Southwest and AirTran and how these airlines are stealing customers away from the larger conventional businesses like United and American. The perceived value of these smaller flights are their no-frills attitudes, improved customer support, and of course price.
My favorite quote from this piece comes from Don Schminke, a frequent traveler: “For a lot of us, the shift toward the low-cost carriers isn’t about price,” he says. “The shift really is because of flight availability. You can get to so many more places these days on the low-cost carriers that you couldn’t 10 years ago.” So, essentially, with flight availability being equal between airlines, you’ll pick the lower-cost flight. Which means it is about price. Thanks for the clarification.
The article goes on to mention other factors like fewer Americans traveling in a depressed economy. Which is also about money. The take home of this shocking article is that hey, people don’t want to spend more money when they could spend less. I have my ear to the street and have been hearing that when offered a choice, people also prefer good things over bad things, and that they like to eat food that doesn’t actually make them vomit. But hey, I’m not an economic analyst, so please take my wisdom with a grain of salt.
Comments
No comments.